Super-intrusive ad for Nissan Qashqai

NissanQ
This ran in France on Yahoo and MSN on 15th March. See it here

Via the excellent Adverblog

Philips Parallel Lines - one script, 5 very different films

This trailer, released yesterday, shows a really intriguing new initiative from Philips. As a follow up to last year's award winning Carousel, they have commissioned Ridley Scott Associates to make 5 very different films from the same script.



The films look very different! Really looking foward to seeing how this develops!

The Facebook page is here

Full disclosure - the company I work for works for Philips, but I have no involvement in this project

Google's Creative Canvas

A good set of examples showcasing what you can do with the different parts of Google, including YouTube, Maps, and Android:



Download it here

(You have to join Issuu first. Goodness knows how many of these things I'm a member of now)

OK Go - Embedded video thanks to State Farm

This is the new video from the band OK Go. It's pretty amazing - it takes the simple 'dominos' / 'Cog' idea, but pushes it pretty much as far as it can possibly go. Make sure you watch to the end!



What's also interesting is that it's got a sponsorship credit at the end, to the insurance company State Farm.

OK Go have recently complained that EMI, their record company, have disabled the embedding for their YouTube videos. Disabling the embedding means more money for EMI (YouTube pay royalties on views on YouTube, but not embedded videos), but has cut the number of video views by 90%, so means that OK Go get less exposure.

The deal with State Farm (& I'm amazed at how low-key it is) allows me to embed the video, and I think it's the first time someone's done this.